Special mention is the Darkmoon Faire Top Hat and WHEE! buff. While not always available due to the DMF being inaccessible most of the month, if you happen to be leveling when the DMF is running, it might be worth your time to go and get these. AFAIK they do stack with heirlooms, although I have not personally tested it. Fair warning: These buffs do NOT stack with each other, and the hats disappear after the DMF goes away later in the month(unless you only log in when the faire is running).
World of Warcraft offers a lot of ways to make money (gold). There is no one "right" way to make money, although there are some definite wrong ways! Some people like to play the Auction House, some people do their daily quests, some people tend to farm, etc. Many characters do a combination of all three of these along with other activities. Below is a compendium of money-making methods.
If i start on a new realms, I am farming a lot of transmog from classic and Burning Crusade Dungeons and Raids. In the beginning, i start to post them if they have at least a DBRegionMarketAvg (Average value of an item on all EU realms of the last 14 days) of 500 Gold. All the other items get vendored. The time you hit a stock of 1000 Items, my value treshold raises to around 2.500 Gold. All the items below that value get vendored aswell. Newly farmed items that are above these treshold will be listed. Why? If I start over somewhere, I want to get a certain amount of gold quickly. Cheap items are great for that. Later on, to save time, Quality is better than quantity. As mentioned above, re-posting the items on the auction house takes quite a bit of time. At this point, I can recommend you the TradeSkillMaster AddOn, it makes your auction house work really a hell of a lot easier.