If you bought Legion and have no desire to go through old content, good news! The new expansion comes with a free boost to level 100 for one character. You can buy these boosts from the in-game store whenever you want, but they normally cost $60, so savor this free one. Use it for a class that you are confident you will enjoy. As a fresh level 100 character, you will be able to immediately begin the quest that takes you the Broken Isles, the new region where Legion takes place.
At Level 38, you unlock an additional pet ability. The ability you unlock depends on the spec of your pet. Ferocity pets gain Primal Rage, which is a Bloodlust/ Heroism effect that increases the Haste of you and all party members by 30% for 40 seconds. Tenacity pets gain Survival of the Fittest which reduces you and your pet's damage taken by 20% for 6 seconds on a 3-minute cooldown. Cunning pets gain Master's Call which removes all movement-impairing effects from your pet and a friendly target, and makes them immune to movement-impairing effects for 4 seconds. The friendly target can be you. It has a 45-second cooldown.
A common mistake of new players is to upgrade their gear at every opportunity, paying for a new piece even if it will only add one or two new stat points over an existing item. Likewise, investing in headgear, neckwear, trinkets, and rings at the earliest available levels can also consume valuable cash. While it might seem foolish to leave an available slot empty, you will eventually find something to fill it. Blizzard will see to it via the quest rewards you'll get along the way. In the mean time, the 1 or more you save will serve you well if you invest it wisely. The bottom line is that one can easily level all the way to the maximum relying on just quest/drop greens. The gear you get from regular questing can help you perform well in dungeons, which gets you even better equipment.
In Kul Tiras, the Alliance's initial attempt to gain the nation's assistance ends disastrously when Katherine Proudmoore, Lord Admiral of Kul Tiras and mother to Archmage Jaina Proudmoore, not only refuses the Alliance's request for aide but also orders Jaina arrested and exiled for her role in the death of her father, Daelin Proudmoore, in the aftermath of the Third War. It quickly becomes apparent that Kul Tiras has become mired in corruption and outside threats, so Anduin and Genn Greymane send Alliance Champions to aid the Kul Tirans and earn their trust. Aiding them in this quest are Flynn Fairwind, a "retired" privateer, and Taelia Fordragon, the idealistic daughter of Bolvar Fordragon, former High Lord of Stormwind and current Lich King of the Undead Scourge. The Alliance is successfully able to earn the trust of Kul Tiras by combating the pirates of the traitorous Ashvane Trading Company in Tirisgrade Sounds, the Naga and corrupted agents of Queen Azshara in Stormsong Valley, and the occult forces of the ancient, ghostly warlord Gorak Tul in Drustvar. After these threats are defeated, Katherine is left despondent at her inability to lead her people, and resolves to help the Alliance find Jaina and reconcile with her. The Alliance eventually track Jaina to the prison island of Fate's End, where Gorak Tul, having survived the events of Drustvar, has kidnapped her and is tormenting her with visions of her past failures. The Alliance champions and Katherine destroy Gorak Tul once and for all and rescue Jaina, who is finally able to let go of the hate, anger and obsession with the past that defined her ever since the destruction of Theramore. The Alliance and Proudmoores then unite to defend the capitol city of Boralus from a massive pirate siege, after which Jaina is named Lord Admiral and pledges Kul Tiras' navy to the Alliance.
The tail end of Legion saw the introduction of Allied Races, which introduced two new races for each side to play as. Battle for Azeroth introduces more, with Dark Iron Dwarves and brown-skinned Orcs included in the upcoming choices. Blizzard hasn't confirmed much about what other kinds of races might show up, but there's plenty of datamined info out there for those who want to take a look. Allied Races start at level 20 after a short scenario and players can earn a special set of cosmetic armor if they level the character all the way to 1110 without buying a level boost.
The neutral auction house can become one of your best friends. Other players are constantly checking both factions' auction houses to find an appropriate price for the good they demand. Often times, goods are cheaper on the alliance because they have more people, thus, the supply increases as demand decreases and price goes down. If you are horde, feel free to transfer gold to your alliance toon through the neutral auction house in order to buy them item and bring it back to the horde side where it is more expensive. The 15%, as of patch 3.3.3 (down from 30%) is well worth the extra 50% or more you can easily make on one item alone. Blizzard decreased the neutral cut for a reason to 15%, that reason is to get trade facilitated between the horde and alliance. Make sure you take advantage of this! Tips when trading between factions:
Guide to Obtaining and Selling the WoW Token Buying and selling the WoW Token, which allows players to buy game time with gold, or make extra gold by selling the token on the Auction House. What is Blizzard (Battle.net) Balance Overview of Blizzard (Battle.net) Balance, a currency used to buy Blizzard Entertainment products including World of Warcraft character services. How to Purchase World of Warcraft Game Time The cost of a WoW game time subscription, how to acquire a subscription, gift one, and cancel it, as well as how to play WoW for free.