This guide covers many of the ins and outs of both making money, and spending it wisely. Many players have "secret" strategies for making money that they wouldn't want to put in a public info site, since it gives them their edge in the marketplace. If you can gain the trust of a successful WoW tycoon, you should ask them some of their techniques. However, this guide covers many of the more common strategies.
Isle of Quel'Danas: Special mention. At lvl 70 you can start doing the dailies here. Despite not being able to fly, the quest density is VERY high. I recommend hitting this every reset if you spend more than 24 hours REAL time(not /played)in the 70-80 level range. In fact, if you're doing a monk and only logging in once each day anyway, IQD WILL be your best exp/h for this level range.
The most important part of saving is to never buy equipment unless you're positive that it will increase your earning potential, or significantly speed your character's leveling progress. While it is true that gear is important (particularly for melee combat characters), it is also true that an overemphasis on having great gear before maximum level is dumb. Who cares if you're wearing a green sword at level 43? If you're advancing well, you aren't going to be level 43 for very long anyway. The only gear that currently "counts" is max level gear.
Although you usually don't want to buy items to sell from vendor, some items can be sold for much more than you pay for them from the vendor. There are a few reasons people will buy a vendor item for a higher cost at the AH. They vendor may be hard to get to, the recipe only sells in limited stock, or the buyer simply may not know where the item is from.

While enchanting is generally considered expensive to level, you can make a profit with it as soon as you start disenchanting for profit. It is not unlikely that almost any green item in this case will have a buyout price for a lot less than the materials it disenchants into. Likewise, it is lucrative to check the auction house for green items with unpopular suffixes, such as "of the Gorilla," with low starting bids.

Using the Looking for Group interface, or joining a good guild, and doing instances that are around your level. You'll learn valuable grouping skills, and the level of loot in an instance is typically much better than what you could find on your own. If possible, concentrate on instances with humanoid mobs, since selling the cloth that they drop is a good way to make money.
Once you get to about 200g, the theoretical limit of your profit virtually disappears. You now have enough money to start mass buying and reselling those players' goods who undercut everything by an extreme amount. Enchant mats are still a very good focus during this period, especially essences and crystals. You can now afford to buy several maelstrom and abyss crystals and wait until prices fluctuate to resell for a profit. A major strategy you can begin to employ is the multi-character trading and auctioning. If you come across 5 abyss crystals, get onto one character during peak hours and advertise a price 25-50% higher than average. When no one responds to this, quickly switch to another toon and offer the same 5 crystals for 10% lower than before. This will help to raise the median price because other sellers see what they may be able to get for their good. While they are cancelling and reposting, take this time to undercut their new prices, which is now more than you ever could have gotten before when prices were low. If you master this with BoE epics or more rare items, then you can make differences of thousands of gold.
I highly recommend actually staying in the 20-60 range zones until you ding 62. The reason for this is that despite getting a slight penalty in experience for being over-level, the advantage of having flight will more than offset this. That, and WOTLK and TBC zones are the slowest part of the leveling process. Minimizing your time there as much as possible is worthwhile.
Blizzard has taken steps in recent years to smooth out out the leveling experience — Legion allows players to immediately boost one character to level 100, for instance — but if you want to roll multiple characters without spending money on multiple level boosters, you’ll need to spend time leveling. Thankfully, with the right maneuvers, it’s possible to level a character to 110 in a relatively short time. Here are some pointers for leveling in World of Warcraft, so you can rush through old zones and explore the new.
Awesome trick really.  In this farm we'll be taking advantage of game mechanics to exploit a way into getting more defias loot drops.  The defias leggings and gloves have respective selling prices of 3,000g and 14,000g and only drop from 1 mob in the instance a staggering 1% of the time.  But do not fret, we can get the upper hand on this.  Much like past drop-combat farms, if you kill just one of the two defias overseer's in the instance, THEN drop combat, the one you killed will instantly respawn.  The trick here is to bring a character that can consistently drop combat and score many more kills than the average farmer.  To date, a hunter is best – with night elf being slightly better because of shadowmeld.  You can also bring potions of invisibility to boost the effect.  Anyway, while the average farmer only gets 1 shot to get these super rare xmogs, with this method you can get up to 40 chances in an hour.  Seems fair right?
TL;DR: Champion equipment is an investment for long term profit. Two different type of equipment, one raises % of success, other gives back materials on mission completed. Best item is 10% per troop, but you need 1 Ofuscation Vial. Magnetic Mining Pick and Disenchanting Rod are the best ones in material returns. You can break even with investment sooner than you think.
The greatest potential for going from 25,000g to the gold cap of 214748g is transferring servers. However, this also presents the greatest risk and needs the most preparation. First off, transferring costs money. If you go to a server, transferring back as soon as the cool down is up is expensive and impractical. You should look for a server that you can stay on for at least 6 months to a year before transferring back with your huge profit. However, the maximum amount of gold that a max character can transfer is only 20,000. Therefore, you need to purchase goods that are going to net you the most profit when you go to sell them on the new server's auction house. Primarily, these are enchanting mats, but can also be BoE epics depending on the two servers. Before making a risky decision such as transferring, consult the questions below.
Level 65 unlocks Greater Invisibility. This can be used to instantly escape combat with any enemy, or reduce the damage of big hits by 90%. Keep in mind, when using Greater Invisibility, you will drop combat, and lots of enemies will start evading and healing back to full Health, so do not use this on low Health enemies if you would survive the hit.
Herbalism is also a good source of money. Herbs are required by alchemists and scribes. Unlike ore which is found only in rocky areas, herbs can be found in many places. Be sure to check on the auction house for what herbs are in demand for a high value; often a lower level one is very valuable, so you can farm an area you already know for quick money.
As you're leveling, I generally recommend you just follow the natural flow of the progression through each zone. They're laid out fairly reasonably. But don't be afraid to hop around, especially if you're near a quest objective. You shouldn't actually need ALL of the zones listed to reach 62. Pick the ones you like best. It's much more important to simply be as focused as possible and flow from one quest to the next.

2. Once you have an interested buyer, stay firm in your price. This does not mean to never make them feel like they are getting a bargain. You can subtract 5% off the price and not be hurt as long as you still make a profit! Remember this, as that 5% may not be a big deal to you, but the buyer will feel special and might buy the item for the slightly reduced price. I can not emphasize enough that this is not the same as undercutting! Do not drop every good every time or you develop a reputation as a soft seller and people take more liberties in their dealings with you. If you give someone a constant 5% discount, then they begin to want 10% and then 15% until you no longer make a profit. Discounts are used when you feel that the seller may be pulling away and you really want to just profit and move on!
Improper leveling of your production profession skills can cost a small fortune. Heck, even proper leveling of some production skills can cost a small fortune. And keep in mind that equipment you produce using your profession will typically be slightly worse than equipment otherwise obtainable at your level via the Auction House and/or instances. It is therefore strongly recommended not to take on a production trade skill until you hit at least level 30, or better yet, level 70+. However, if you are determined to take on such a profession (particularly under level 30), read a suitable leveling guide in order to gain whatever skill level you desire for the least amount of money.

Some people have made arguments that quest blues can sometimes be more powerful than heirlooms, especially with sockets. I'm not convinced. The simple fact that you never have to even look at quest rewards will save a non-insignificant amount of time over the course of leveling. Also of consideration is the value of enchanted gear never having to be re-enchanted.
Unless low quality items have some known quest use or are coveted by other players, you should try to sell it as soon as possible to create bag space. Always (or almost always, see above exceptions) keep things like cloth, leather, herbs, or large stacks of white/gray items over other loot when you have to decide what to keep when your bags get full. It might be worth your while to invest in larger bags (10-20 slot), especially if you know a tailor.
Most heirlooms only work in a limited level range in their default form and must be upgraded to work at higher levels. That costs gold, and you’ll need around 30,000 gold to outfit yourself with a fully upgraded set (counting only those that give you bonus experience). You may need to spend some time on a boosted character to acquire the gold you need to outfit another character with heirlooms, but it’s well worth the effort.
Meanwhile, Tyrande Whisperwind and Malfurion Stormrage grow impatient regarding liberating Darkshore from the Horde's control, ultimately choosing to begin the offensive on their own, against Anduin's advice. In order to maximize their chances, Tyrande undergoes a ritual to turn herself into the Night Warrior, the avatar of Elune's most wrathful and warlike aspects. To counter this, Sylvanas orders several Night Elven heroes who fell in the Burning of Teldrassil to be raised as Dark Rangers to bolster her forces.

If you want to spend as little time on your alt as possible - just do Legion Invasions. You can use sites like ( to track when the next invasion will be. Log in, fly to the closest world quest, and once there - right-click on the quest's name in your quest log and "Find Group". Sign up for some group, or if there's none - just start your own immediately, and people will come to you. It is 10 times faster to do invasion quests in a group. Once that particular quest is complete - leave the group, and fly to the next one, where you should find another group. Don't expect the group from one world quest to follow you to the next. Then you simply log out until next invasion. You can do 1-2 invasions a day, and each invasion will give you about a level or 1.5 of experience, if you have full heirloom gear. Each invasion will take about 20 minutes.
EXCEPTION: If you are leveling trade skills while advancing, review the materials requirements of every recipe, pattern, plan, or formula that are planning on purchasing from a trainer. For example, some of the shirt patterns for tailors use very few materials and thus yield a more efficient manner of leveling the trade skill. Check profession leveling guides here on the wiki, ask a guild-mate or friend, or check out information on other web sites to help in this area. A little pre-planning and fore-thought can save you huge investment costs in the long run.
Incursions are a new world content activity that are unlocked when one character has unlocked World Quests. This feature is unlocked account-wide meaning that all characters on that account can access Incursions even without being Level 120. This provides for a lucrative experience acquisition method that is available in a similar pattern to what Legion Invasions offered with nearly an entire level earned by completing an Incursion series which involves four World Quests and one mini-scenario at the end. These also grant item level 370 weapons and Azerite armor, so they should be done any time they are up. Incursions follow a similar schedule to Invasions and are available for 20 hours once they are initiated.
For those interested in more details on spending wisely, and generating good cashflow, we cover a number of topics in more detail. Please note that this guide represents the accumulated wisdom of many people. You don't necessarily have to do all of these things--there is no one "right" way to make and manage money. However, these pointers will give you ideas on how to establish a firm financial foundation for your character.
Leatherworking is a crafting profession that uses various leathers obtained from skinning to craft leather and mail armor. You can make gold shuffling leather into enchanting materials through the rank 3 bracer recipes. Battlebound for Stormscale and Warhide for Stonehide Leather. The other main market for Leatherworking is crafting the item level 850 gear. I find that both Dreadleather and Gravenscale gear sells very well.
Island Expeditions:[5] 3-Player co-op with optional 3v3 gameplay. Players will explore uncharted isles across the Great Sea. There is azerite and other unclaimed resources bubbling to the surface that is highly sought by both factions. Complete varied and dynamic objectives with a large variety of challenges to overcome. Race against advanced AI opponents designed to thwart players using tactical and strategic moves that consistently change. Optionally, players can choose to race against other players, creating a 3v3 PvP environment. 
Using most of the crafting and flipping methods in this guide I have made 12 million gold since Legion Launched in October last year. This is after paying for 2 accounts using gold by buying tokens throughout most of ther period. I recently reinstalled TSM, but just the last 30 days I have made almost 2 million gold in profit as you can see. So I think it’s safe to say that this works.
Was doing it at 52 on my lightforged paladin and it was easily the slowest zone out of the ones I'd done. Granted, I didn't have War Mode on so I didn't have any PVP talents, but it felt like about 40% of my time was spent waiting around for respawns or wandering around looking for mobs to kill to get a quest item that had like a 5% drop rate. Maybe I just got unlucky but I definitely won't be going to that zone again for future heritage armor runs.
Now that you have the addons and the websites needed for success, you are ready to make auction toons. You will want two auction toons, one on the same faction as your main toon and one on the opposite faction. Do not use your main toon to make the auctions that get you gold! This is one of the greatest mistakes you can make because after a while, people will get annoyed with your prices and selling quantities and begin to blacklist you from groups and some will even boycott your products. Do not risk this happening to you, but rather, create an orc for horde and human for alliance and get them outside the nearest auction houses in Orgrimmar and Stormwind respectively. (As a personal preference, I tend to avoid names with bank, mart, or sell in the name because when negotiating outside of the auction house, you seem less personal). All the addons we downloaded should be enabled for these characters as well.
As the battle for Darkshore begins, both the Alliance and Horde are blindsided by a new development: High Overlord Saurfang, who had been defeated and captured in the Battle of Lordearon, has suddenly escaped Alliance captivity and is on the run. Sylvanas sends Horde Champions to track Saurfang down, ostensibly to extract him. However, it quickly becomes apparent that the search party is in fact an assassination squad, as Sylvanas suspects Saurfang of colluding with the Alliance in an attempt to dethrone her. While some Horde champions choose to side with Saurfang and help him escape the assassins, other champions remain loyal to Sylvanas and report Saurfang's and the dissenting champions' treachery to her.
Most raids tend to have Bind on Equip loot dropping, and some of these pieces look very good! That means people will pay nicely for them. They aren't bad either for leveling purposes. WOD raids are an excellent choice, as each piece usually always sells for several thousand gold, many even closer to ten thousand instead. Let's take a closer look a those drop rates!

Once you're level 32 or 33 head back north through the Stonetalon Mountains to Desolace. You will need to go all the way to the South West portion of the zone to get the Horde flightpath you will be able to pick up quest at Kodo Graveyard outpost on your way to the Shadowprey Village Horde area. Do all the quests you can find in those two Horde areas and make sure you are level 36 before we head out to the next zone.

This is also the reason why when I read in WoW forums of people skipping guide sections, due to being too low level I'm not agree and start ranting about it: it'll be a mess syncronizing with the guide and I've seen many people complaining about missing quests or accusing the guide for being innacurate, but not realizing that was their fault since they're skipping and missing a lot of quest chain requirement. Of course this apply if you're following a guide, believe me, it's very frustrating when you remain stuck in a guide section due to the reasons I've mentioned, more than doing grey quests (but they allow to be perfectly in sync with the guide) and goiing here and there to get the pre-requisite quests.
Updated - New Hunter Pet Family Tome, New Year Blizz Video Update: A way has been found to obtain the tome, but Blizzard have already clarified that it's unintended, and it's also making Hunters look pretty bad in PUGS as well! You can actually hearthstone out of the Zul encounter on heroic and if he dies later, you get the tome. However, muffinus had this to say about it: World of Warcraft WoW Dec 22, 2018 at 20:37 by Starym 3 comments
Most of the time you spend leveling will involve questing and slaying monsters, but there’s also a lot of travel. Travel earns you little experience (you do gain a bit for discovering new areas), so it’s wise to keep travel to a minimum. The new level scaling system, which scales zones to your level within a preset range, helps with that. You can choose what zones you want to experience and stick with them until you finish their quests.

I made some route changes to the Horde levels 43-44 sections.  I have swapped 44 Dustwallow Marsh with 44 Desolace (the entire sections). This allowed me to do Deadmire (at lvl 43 instead of 38) and then go stop at TB to turn in Deadmire + The Black Shield at the same time, then fly quickly to do the Desolace stuff.  Doing 44 Desolace is now mandatory because I think its faster with the new routes. This will also make the level 53 grind much shorter.  I think these were great changes.

Azerite equipment is currently balanced around being able to unlock the outermost, earliest tier of power immediately upon acquisition, while delaying further advancement until the Heart has been further empowered. For example, the first piece of Azerite equipment, gained shortly after the Heart itself, is fully empowered once the Heart of Azeroth has reached level 3. A character at 120 (the maximum for the expansion) may find a piece whose first tier requires the Heart to have grown to level 12 or greater.

To achieve reliably 200% success rate, you need 1 champion equipped with Vial of Ofuscation (counter stealth missions), and the others can equip the +10% increased success rate per troop (some champions, like Falstad/Rexxar already have this passive and will stack). You want to counter the cursed status (success rate wont go over 100%) but you can skip increased time and additional costs affixes since they dont really contribute to success rate. Overall I would say that you need 1 Vial, 3 10% per troop Horns and either one 10% increased chance or one reduced duration item (it counters first strike missions). Using this setup, you will raise dramaticly your success rate which in turn will give you more rewards, but you will burn War Resources since you want to send troops to raise the success rate and we dont counter the increased costs affix most of the time. Its hard to evaluate how many missions you need in order to make-up the costs of the champion equipment, but in the long term is going to be worth.