Quality gear. These can be greens, rares, whatever. However, always think, "Who needs this?" Items that have stats like Stamina are typically useful to all players. Items with stats like Spirit are only useful to a subset. Items that combine two highly sought-after stats, like Stamina and Intelligence (which all casters need) will sell for more than items that combine two stats like Agility and Spirit (which practically no class needs).
A dungeon should take about half an hour to 45 minutes, that is reasonable. What did we do to Maw of Souls because it was by far the fastest dungeon to spam run for AP? Nerfed its yield. Same happened to dungeons. Except instead of nerfing the XP, they adjusted the clear speed to justify the experience a bit more. Is it perfect? Nah, a lot of dungeons aren't even that long with updates. At most a clear takes 5 mins more.
If i start on a new realms, I am farming a lot of transmog from classic and Burning Crusade Dungeons and Raids. In the beginning, i start to post them if they have at least a DBRegionMarketAvg (Average value of an item on all EU realms of the last 14 days) of 500 Gold. All the other items get vendored. The time you hit a stock of 1000 Items, my value treshold raises to around 2.500 Gold. All the items below that value get vendored aswell. Newly farmed items that are above these treshold will be listed. Why? If I start over somewhere, I want to get a certain amount of gold quickly. Cheap items are great for that. Later on, to save time, Quality is better than quantity. As mentioned above, re-posting the items on the auction house takes quite a bit of time. At this point, I can recommend you the TradeSkillMaster AddOn, it makes your auction house work really a hell of a lot easier.